Gresini Racing MotoGP, MotoGP Guru, and SPORTPASS Launch World’s First Fan-Powered Motorsport Sponsorship Program

gresini

The new program offers MotoGP fans a unique chance to enjoy benefits that had been historically reserved only for large corporate sponsors—until now. 1 June 2024 – Prominent MotoGP team Gresini Racing, in partnership with Animoca Brands’ subsidiaries SPORTPASS and MotoGP Guru, which is part of the Motorverse ecosystem, today launched the first-ever fan-powered sponsorship […]

SPORTPASS and Euroleague Basketball announce partnership to deliver next-generation fan engagement and gaming experiences to fans

Euroleague Basketball to amplify its gamification portfolio with SPORTPASS, a subsidiary of Animoca Brands 20 February 2024 – Euroleague Basketball and SPORTPASS, a fan engagement and gaming platform, are collaborating to reinforce Euroleague Basketball’s gamification strategy. Sportpass is a subsidiary of Animoca Brands, a global leader in gamification with a large portfolio of over 400 […]

Travis Kelce’s Skills on NFL Field & Personality Off It Has Made Him Major Star

Travis Kelce

Featured photo licensed under: CCO Travis Kelce hasn’t been in the headlines much for football recently. Kelce hasn’t been drawing much negative attention. The Kansas City tight end has been swept up in the news for dating pop megastar Taylor Swift. However, in early May, Kelce’s career achievements were recognized. He signed a new contract […]

Professional Triathletes Organisation and Animoca Brands’ subsidiary SPORTPASS collaborate to transform fandom for endurance sports

Sportpass PTO

10 April 2024 – The Professional Triathletes Organisation (PTO) and SPORTPASS, a fan engagement and gaming platform and a subsidiary of Animoca Brands, today announced the entry into a framework in respect of a partnership to transform the fan experience for triathlon and endurance sports that leverages Web3 and blockchain technology. The arrangement seeks to […]

Queens Park Rangers & SPORTPASS Partnership

QPR loftus stadium pitch

SPORTPASS and Queens Park Rangers partner to deliver immersive gaming, rewards, and experiences to football fans 26 February 2024 – SPORTPASS, a subsidiary of Animoca Brands, today announced a collaboration with Queens Park Rangers Football Club (“QPR”), marking the beginning of a new era in fan interaction and entertainment. This strategic partnership brings together the […]

The Rise of the Super Athlete: From the Field to the Boardroom 

Over the past couple of decades, a new breed of athlete has emerged to dominate the scene. These new athletes transcend the boundaries of their sports and move into the world of business. They’re often touted as being super athletes, and they’re not only dominating their chosen field (ring or court, depending on their sport, […]

AFL historic 5-year partnership with SPORTPASS announced

20 April 2022 — The Australian Football League (AFL) and Animoca Brands are excited to announce a 5-year partnership that will bring the power of NFTs and the open metaverse to the AFL and AFL Women’s (AFLW), and will launch the AFL Mint initiative. The agreement will see the first major Australian sporting league project […]